Hi, I'm Janene
The Pricing Lady
Europe's most-trusted pricing expert for small businesses.
It's not enough to say it, you have to believe and trust that what you deliver is valuable. Value yourself and so will your customers. Know how to do your pricing right.
What you say and do in your business matters. Whether spoken or in print each word sets the tone. Speak with clarity & confidence and customers believe you're worth the investment.
Align your actions with your values, goals and your customers' needs. Develop your formula for pricing and let it guide what you charge for your unique genius and gifts.
Are you confidently communicating the value you deliver and charging your worth? Sometimes there's a voice of self-doubt that clouds our ability to know & charge for the value our products and offers deliver..
What's yours been telling you?
Building the knowledge, using the right strategies, and having the skills to set & get the right prices will help you feel more confident. You'll start closing more deals with the right clients.
Your success as a business is dependent on you mastering the art and science of pricing confidently.
Pricing confidently means you...
Knowing you've got the right" prices for the value you deliver is an important part of reaching your commercial objectives - i.e. being sustainably profitable.
Pricing confidence comes from basing your prices on a sold pricing strategy and communicating them effectively.