Frickin’ Awesome Entrepreneur Podcast & the Pricing Lady

031: How to Create a Financial Margin to Give Back with Janene Liston

​Did you know, you're frickin' awesome? Me too!

​I was recently on the Frickin' Awesome Entrepreneur podcast with Alissa Daire Nelson from Daire Success Coaching. She's a specialist in Strength's Finder. A concept that I really love and embrace fully.

In a nutshell, ​Strength's Finder all about focusing on and knowing your core strengths. I took the test years ago and have found it useful in many aspects of my life and career.

I sat down with Alissa for some on-the-spot coaching. ​We spoke about what I do and how I work with people. We then dove right into my strengths...

  • Learner​
  • Relator
  • Ideation
  • Individualization
  • Strategic

Using these strengths and her in-depth knowledge of how they work together and relate to each other, we ​took a look at how ​they help me when I work with clients. It gives you an idea of what to expect from someone with my strengths.

In addition, we ​talked about how ​my strengths help me in getting ​through a current business challenge I'm facing.

Have you ever felt afraid of success?

Oddly enough it's not as uncommon as you think. It's something I struggle with and so do many entrepreneurs. ​For me, as you'll find out, it's in part related to a burn out I went through and a belief that I have that success always comes at a price. What I'm learning is that it doesn't have to be that way and Alissa helps me understand how I can utilize my strengths to help me get over the hurdle.

​One of the things that drove my decision to start my own business was that I wanted to be able to give back more. Volunteer work is a big part of my life plan and in order to do that I will need to set up and work in a certain way. Most importantly I'll need to stay healthy and fit in order to be able to achieve those dreams. 

As an entrepreneur you have dreams you want to achieve with your business and life. The size of the dream isn't what's important, it's the journey you take to get there. It's the people you're with, the impact you have and the joy you experience in getting there. Having a profit mindset, building that as part of the culture in your business will enable you to grow​ your business in a way that supports your dreams. 

​Enjoy the episode and give your feedback and thoughts on what you hear.

Listen to the podcast.

Find out more about Alissa ​and Daire ​Success Coaching.



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Janene

Janene’s a Certified Pricing Professional, an entrepreneur and a European Public Speaking Champion with 20 years experience in product marketing and pricing. She teaches business owners the strategies and actionable steps to set, get and manage pricing with more confidence. With a better understanding of pricing and an improved relationship to profit, business owners gain a newfound confidence in their prices that allows them to get more and/or higher paying clients and significantly grow their profit. They are ready to stand up for the value they deliver, charge the right prices and build the bridge to financial freedom. Watch out…Janene’s passion for pricing is contagious.