Publishing Types & the Impact on the Price of my Book

Episode 66 | Live with the Pricing Lady (Thursdays 15.00 CET)

How do I know the price of my book?

You'd think that pricing a book is pretty straightforward. But there are, just like anything else, many different things that influences how you set the price. How you're using the book in your offering. What your goals are with the book. Even how you choose to publish it influences what you can charge.

That's what I take a look at in this episode of Live with the Pricing Lady with my expert guest.

Brenda Dempsey, the Founder of Book Brilliance Publishing is a publisher helping authors, speakers and entrepreneurs write a book, raise their profile and grow their business. With over 50+ years of experience in the fields of education, publishing and business she and her team are reliable experts who deliver diamond quality service.

As she talks about in the show there are 3 primary forms of publishing each having their unique purpose. There's no one right way, just different options depending on what you want. That also has an impact on what you can charge and how much you can earn from each book sales. Watch, listen and learn.

Here are the highlights:
  • 1:02 Who's Brenda Dempsey
  • 5:21 Traditional Publishing
  • 6:35 Partner Publishing
  • 7:46 Self-Publishing
  • 13:15 How the purpose influences price
  • 17:31 How does value play into price?
  • 23:15 Biggest challenge

Next time you're wondering "How do I know the price of my book?" remember, how you publish it will definitely have an impact.

For more about the services Brenda offers go to 

Thanks for listening!

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Until next time Enjoy Pricing!

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Janene’s a Certified Pricing Professional, an entrepreneur and a European Public Speaking Champion with 20 years experience in product marketing and pricing. She teaches business owners the strategies and actionable steps to set, get and manage pricing with more confidence. With a better understanding of pricing and an improved relationship to profit, business owners gain a newfound confidence in their prices that allows them to get more and/or higher paying clients and significantly grow their profit. They are ready to stand up for the value they deliver, charge the right prices and build the bridge to financial freedom. Watch out…Janene’s passion for pricing is contagious.